NYC's First In-Store Video Network Launches at Bodegas

Bodegas TV launches NYC's first captive-audience in-store video network at NYTechWeek 2026, connecting bodegas with AI-curated content, fintech, and hyper-local media.

TLDR

  • Bodegas TV gives advertisers direct access to $45B in annual spending by NYC bodega shoppers at point of purchase.
  • The network deploys smart screens with AI-curated content and hyper-local ads, expanding to 500 bodegas by end of 2026.
  • Bodegas TV modernizes corner stores without displacing their cultural identity, strengthening community anchors and local entrepreneurship.
  • Bodegas TV launches at NYTechWeek with a 'Sovereign Bodega' framework that merges tech with tradition in NYC's corner stores.
Burstable Editorial Team

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