One in Three Journalists Filter AI-Written Pitches

By Burstable Editorial Team
Discover why 35% of journalists filter AI-generated pitches on HARO, and what it means for PR pros. Learn about the shift towards authenticity and strategic media relations.

TLDR

  • Adopt HARO's AI filter to dodge inbox clutter and gain an edge over PR rivals using generic AI pitches.
  • Featured's AI detection scores every pitch via Pangram, letting journalists filter AI-generated content with one click.
  • Journalists reclaim time and authenticity, fostering genuine expert-source connections amid AI noise.
  • 35% of journalists opt out of AI pitches, while journalists now juggle eight income streams, reshaping media relations.
Burstable Editorial Team

Burstable Editorial Team

@burstable

Burstable News™ is a hosted solution designed to help businesses build an audience and enhance their AIO and SEO press release strategies by automatically providing fresh, unique, and brand-aligned business news content. It eliminates the overhead of engineering, maintenance, and content creation, offering an easy, no-developer-needed implementation that works on any website. The service focuses on boosting site authority with vertically-aligned stories that are guaranteed unique and compliant with Google's E-E-A-T guidelines to keep your site dynamic and engaging.